MA Group | Magicman

A Better Way to Deliver Property Services

From day one, our focus has been on combining technical expertise with genuine accountability, so insurers, homeowners and housebuilders can trust that the job will be done properly. No shortcuts. No confusion. Just clear, consistent outcomes.

We've always believed that great results come from great people who take ownership, and everything we've built reflects that.

A Better Way to Deliver Property Services

What We Do Today

MA Group is now a fully integrated ecosystem, supporting the entire property lifecycle across the UK.

MA Assist — property claims management and reinstatement

Virtus Validations — independent, evidence-based validation of property insurance claims

Revival — fire, flood and leak restoration

NHCC — new-build customer care (NHQB accredited)

CRC — cosmetic repairs, mastic and brick tinting

Magicman — specialists in surface repair and restoration

Our story starts in 1996, when the UK business launched as Multiassistance Limited, part of the Spanish group Multiasistencia SA. Those early years were about learning: understanding the UK insurance market, how claims work and what customers really need when something goes wrong at home.

2008: A Defining Moment

In 2008, everything changed. Following a management buyout led by CEO Paul Hayman, the business became MA Assist, an independent company with a clear vision and the freedom to build something better for the UK market. From there, we got the fundamentals right: building our own systems, modernising claims handling, creating a high-quality national supply chain, raising technical standards and building a culture grounded in ownership and performance.

2017: Expanding Our Expertise

With strong foundations in place, we started to grow. We launched Virtus Validations, bringing a more rigorous, evidence-based approach to surveying and validation. At the same time, we created NHCC (New Homes Customer Care) to support housebuilders with professional, end-to-end customer care after handover. Today, it's the UK's only NHQB-accredited provider in this space.

2019 to 2025: Building a Complete Capability

From 2019 onwards, growth accelerated, bringing together specialist businesses to create a fully integrated group:

Revival UK (2019): Strengthened our fire and flood restoration capability
TREVOR (2020): Our first AI innovation, a predictive drying tool
Chem-Dry UK / Revival Blue (2022): A fully integrated restoration network
CRC (2024): Specialist cosmetic repairs, mastic and brick tinting
Magicman (2025): Market-leading surface repair capability

Everything we do comes back to a few simple principles:

Total Ownership: We take responsibility from start to finish
Disciplined Execution: Strong processes, consistent delivery
Excellence as Standard: Continuous improvement is built in
Innovation with Purpose: Technology that genuinely improves outcomes
People First: Clear, respectful, human communication

MA Group today is the result of nearly three decades of learning, building and improving, bringing together the right people, the right businesses and the right technology to deliver better outcomes across the property sector.

Investment in digital technology is central to how we build scale, reduce friction and deliver consistent outcomes across the group. Three AI systems now work alongside our teams at the moments that matter most.

CLARA Contents Listing & Removals Application

The calm, organised intelligence that makes contents handling humane, transparent and fully traceable.

After a fire, flood or escape of water, people lose more than possessions. CLARA replaces handwritten lists and fragmented records with a single, trusted digital process so nothing is missed and every decision is recorded.

Captures contents digitally, room by room
Records condition, photos and notes
Tracks removals, cleaning, storage and returns
Maintains a complete chain of custody
Produces insurer-ready evidence instantly

MARV MAterial Repair Validator

The AI embodiment of Magicman's decades of craft knowledge. Sharp-eyed, precise and focused on excellence.

Repair enquiries arrive with inconsistent imagery and incomplete detail. MARV brings certainty, consistency and craft intelligence to the front of the repair journey, so every job starts on the right foot.

Analyses photos of damage
Assesses material type and severity
Predicts repair viability accurately
Estimates materials, risks and time
Provides instant, expert-level advice

TREVOR Technology to Revolutionise Restoration

The steady, scientific intelligence that governs drying with calm authority.

Drying is complex. Historically, accuracy depended on human judgement, inconsistent equipment and manual record-keeping. TREVOR brings science, consistency and governance to every drying regime.

Analyses moisture readings across materials
Predicts accurate drying durations
Flags exceptions early
Ensures correct equipment usage and documentation
Generates clear, actionable drying reports

Innovation with Purpose

Powered by AI

We combine operational expertise with purposeful technology. CLARA gives customers a calm, transparent view of contents handling. MARV gives instant expert guidance on whether a repair is viable. Technology that supports our people to deliver better outcomes.

Read Our AI Policy

Visit MA Group

Learn more about MA Group and how our integrated property services businesses work together to deliver better outcomes across the sector.

Visit magroup-property-claims.com

Leadership. Certainty.Continuous Improvement.#abetterway